by Maggie McMahon | Jul 10, 2020 | Strategy
Starting a new business is a serious undertaking. It’s filled with risk and uncertainty. No one can offer you a magic formula for success. I’m certainly not about to try. What I can offer are some carefully crafted questions to help you evaluate whether starting your...
by Maggie McMahon | Jul 8, 2020 | Strategy
Sometimes just getting started is the hardest part. Or is it? Launching a new business is filled with uncertainty and risk. You don’t always know the right questions to ask or if you do have the right questions, you don’t always know who can answer them...
by Natalie Tate | May 4, 2020 | Brand, Strategy
Before we launched Phlox Partners, back when we decided to join forces and build a strategic marketing agency, some steps were easy. We decided quickly how we wanted to divide responsibilities. We were easily able to focus our efforts on our areas of strength –...
by Natalie Tate | May 1, 2020 | Sales, Strategy
From major corporations to local small retailers, everyone’s feeling the effect of fear and social distancing related to COVID-19. While we all want to do our part in slowing the spread of the virus, it can be frustrating to be a small business person for whom this...
