by Natalie Tate | Nov 18, 2020 | Marketing
We recently spoke with a client who told us that she just didn’t like the way her company’s site sounded. She felt it was pieced together and just didn’t work cohesively – that their team just added some content here and there when they needed to,...
by Natalie Tate | Oct 28, 2020 | Marketing
You’ve got mail. While this cute catchphrase was endearing for about 20 minutes after the eponymous movie was released, most of us would probably shudder to think what it’d sound like if we got an audible alert every single time an email showed up in our inboxes. With...
by Maggie McMahon | Sep 22, 2020 | Marketing
How would you respond if someone knocked on your door, told you what they sold, and then asked you to buy something from them immediately? You’ve probably had this happen to you before. In an instant, you have to make a snap decision whether to agree to switch dry...
by Natalie Tate | Sep 14, 2020 | Brand, Marketing
Social distancing has meant feeling out of the loop for a lot of us, but you’d have to be REALLY out of the loop to not know that Taylor Swift dropped the ultimate quarantine album, folklore. As a consummate Swiftie, I was a day one folklore listener and “cardigan”...
by Maggie McMahon | Aug 20, 2020 | Marketing
When you hear the phrase “marketing automation,” do you think about robots coming in and taking over your job? If you do, you might not be alone. After all, robots are expected to control 20 million jobs by 2030. When it comes to building marketing...
by Natalie Tate | Aug 15, 2020 | Marketing
We launched Phlox Partners in the spring of 2020. You may have heard that there were some momentous things going on then, namely a pandemic that required social distancing. How in the world do you launch a business and serve clients well when you’re many miles apart...