by Natalie Tate | Nov 18, 2020 | Marketing
We recently spoke with a client who told us that she just didn’t like the way her company’s site sounded. She felt it was pieced together and just didn’t work cohesively – that their team just added some content here and there when they needed to,...
by Natalie Tate | Oct 28, 2020 | Marketing
You’ve got mail. While this cute catchphrase was endearing for about 20 minutes after the eponymous movie was released, most of us would probably shudder to think what it’d sound like if we got an audible alert every single time an email showed up in our inboxes. With...
by Natalie Tate | Sep 14, 2020 | Brand, Marketing
Social distancing has meant feeling out of the loop for a lot of us, but you’d have to be REALLY out of the loop to not know that Taylor Swift dropped the ultimate quarantine album, folklore. As a consummate Swiftie, I was a day one folklore listener and “cardigan”...
by Natalie Tate | Aug 15, 2020 | Marketing
We launched Phlox Partners in the spring of 2020. You may have heard that there were some momentous things going on then, namely a pandemic that required social distancing. How in the world do you launch a business and serve clients well when you’re many miles apart...
by Natalie Tate | Jul 7, 2020 | Marketing
Have you seen those billboards that say “Does outdoor advertising work? Just did!” I could say the same thing to you right now. Say hello to content marketing. Content marketing is a method of moving prospects through your marketing funnel by providing relevant...
